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Writer's pictureRachel Bertholf

5 WAYS TO SUPPORT YOUR STYLIST

Updated: Mar 27, 2020

Hello beauties! Due to this crazy pandemic and uncertain time, many small businesses like mine have had to close our doors for an unknown amount of time. No one ever saw something like this coming, leaving so many unprepared. As someone that has experience working in the hospitality industry, I personally always thought that if times were to get rough that I'd always have serving tables to fall back on. However, never in my wildest dreams did I think my business along with restaurants would be closed!


As I am sure many of you know, being self-employed also means we don't get benefits. I invest in my own IRA, I don't have PTO, zero paid sick leave, etc. The only way I am making an income is when I have clients in my chair or products selling off of the shelf.


Needless to say my emotions have been a roller coaster the past 11 days of quarantine. But I have to say, I still choose to stay positive and grateful. I feel so fortunate to have clients reaching out to see how I am doing and how they can help. This truly has filled my heart with joy, and it might have made my eyes sweat a little.


I have created 5 ways you can help below!

 

1. WRITE A POSITIVE REVIEW ON FACEBOOK, GOOGLE, OR YELP


Reviews are a huge help as I continue to grow my business as a stylist! I would love to hear about your positive experience you've had in my chair.



2. BUY PRODUCT FROM ME


This should probably have been #1 as this is the most helpful way you can help me at this time. Stop buying from the big companies like amazon, ulta, etc. They don't need your business like small business does. Not to mention I will save you from buying something that isn't right for you! I recently created an online store for you to make this easy. Be sure to check out the root concealers to help tide you over until your next appointment! With the online store we can continue to social distance, its quick and easy for you, and it will be directly shipped to your door! No need to change out of your daytime pajamas. It's a win win. Click the link below to shop my online store!



3. REFER A FRIEND


Do you have a friend, family member, or co-worker that's looking for a new stylist? It's truly the biggest compliment to me as I continue to build my clientele! While quarantined I am working on a new referral program too. This will mean bonus for you and your friend you refer!


4. TAG ME IN YOUR HAIR SELFIE


Having a great hair day and want to share with the world? Don't forget to tag me @mystylistrachel! Not only does it give people info on who your stylist is, but it also gives you an excuse to show the world how fabulous you look! (Let's be real, you don't need an excuse for that.)


5. ENGAGE ON SOCIAL MEDIA


Follow. Tag. Like. Comment. Share. All of these things help me get my name out there! The algorithm is a tricky beast, engagement is key for people to see my posts!



I appreciate you all more than you know! I am counting down the days until I am back in the salon, helping you all feel your best! Happy quarantining! P.s. put the box dye down, this too shall pass.


Your Stylist,


Rachel

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